Because TikTok’s advertising platform is new, there are less advertisers on the platform which creates a massive opportunity to create more affordable ad campaigns which have a higher ROI than on other platforms.
If you're looking to track the effectiveness of your marketing campaigns, you might be familiar with UTM Parameters and how to use them in Google Analytics Universal Analytics properties...
Smartrr is the leading subscription app for Shopify brands. Built with your end customer in mind, Smartrr increases brand engagement and lifetime value (LTV)...
Google Analytics is a powerful tool that helps you understand how your online store is performing. However, it can be frustrating when your referral sources are polluted with payment gateway referrals like pay.shopify.com...
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Google Analytics is an extremely beneficial platform for gaining a better understanding of your website’s performance and the traffic flowing in...
In the world of digital marketing, knowing where high converting traffic comes from is just as important as getting the traffic in the first place to understand how to replicate and scale success...
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