The Popsicle Stand

TikTok ad creative however, is quite different than ad creative you’d run on instagram, YouTube, or other channels. User generated content is the key to finding success on TikTok and spreading your brands reach.

In this blog post, we'll explore how to view data sliced by UTM parameters in GA4, and a little refresher on what UTM parameters are, and why they are useful.

All icepop clients have access to white-glove migrations and a dedicated customer success manager to ensure a successful onboarding experience!

Excluding pay.shopify.com from your referral sources is important for accurate reporting. When pay.shopify.com shows up as a referral source, it prevents you from seeing the original traffic source that brought the customer to your site.

Using UTM parameters, you can determine where high-quality leads are coming from and then allocate a larger budget into the specific campaigns that are driving those conversions.

When looking for a reliable service to provide reviews for e-commerce brands, no one does it better than Junip.

This is a game-changer if you’re trying to expand the reach of your advertisements.