Services

SEO Agency

Enhance your website's search engine visibility and keyword rankings with our data-driven SEO strategies and on-page optimization techniques.
At icepop, we understand the paramount significance of search engine optimization (SEO) in driving traffic to your website and enhancing your business's online visibility. That's why we employ a data-driven approach to SEO, utilizing cutting-edge tools and techniques to elevate your website's search engine rankings and attract more visitors.

Our team of seasoned SEO specialists meticulously analyzes your website's performance, utilizing valuable insights from Google Search Console and Google Analytics, to make informed decisions that optimize your rankings effectively. We take pride in providing top-notch blog and website copywriting services that deliver high-quality, informative content, engaging your target audience and contributing to your website's improved search engine rankings.

Moreover, our proficiency in SEO has enabled numerous companies to attain the prestigious Google Screened and Google Guarantee badges, further enhancing their credibility and trustworthiness in the eyes of potential customers. Partner with us, and unlock the true potential of SEO to amplify your brand's online presence and achieve sustainable success.

The icepop Difference

At icepop, we take a comprehensive approach to SEO that sets us apart from the competition. Here are a few ways we go above and beyond for our clients:

1. Customized SEO Strategy: We believe that each client is unique and deserves personalized attention. That's why we take the time to understand your business's specific needs and tailor our SEO services to meet your goals. Our team of experienced SEO specialists will work with you every step of the way to ensure your satisfaction.

2. Advanced Keyword Research Techniques: We use advanced keyword research techniques to identify the keywords and phrases that your target audience is searching for, and incorporate them into your website's content to improve your search engine rankings. We also create a content plan that aligns with your business goals and target audience to ensure your website's content is relevant and informative.

3. Local SEO: Our local search engine optimization services ensure that your business is easily discoverable by local customers who are searching for your products or services. We optimize your Google My Business profile, build local citations, and create location-specific content to improve your visibility in local search results.

With icepop's SEO services, you can trust that your business's digital marketing strategy is in good hands. Contact us today to learn more about how we can help you achieve your SEO goals.

Examples

Ecommerce: Tumble

Tumble is one of our primary SEO clients. We first began working together with the goal of improving organic traffic to their website through SEO keyword rich blog posts and website copy. After six months of seeing results, we began to further optimize Tumble’s website copy by incorporating shoppable elements into each blog and establishing a variety of different category pages organized by size, style, and color. Tumble now consistently ranks in the top 5 for major relevant keywords and in the top 10 for additional secondary keywords.

Service: Nabati Law

Our goal with Nabati Law was to optimize the website's technical structure, improve the website's content and user experience, and increase the website's authority in the eyes of search engines. This included targeted landing pages focusing on local keywords like "Los Angeles Employment Lawyers" and "Sexual Harassment Lawyers in Orange County". Since icepop took over, Nabati Law's website has seen a substantial increase in organic traffic. Total clicks have increased 541% to almost 200 and impressions have increased by an impressive 1,841% to 26.4k.

Fashion: Mini Dreamers

Mini Dreamers is an online kids clothing retailer that sought out collaboration with icepop to improve SEO rankings for several of their most popular brands. Through keyword rich description copy on each brand page as well as several organic blog posts per month, Mini Dreamers now ranks in the top 10 for 45 of their top brands with rankings only continuing to increase over time.

Frequently Asked Questions

Does my business need SEO?
Yes, your business can greatly benefit from SEO (Search Engine Optimization). SEO is a crucial digital marketing strategy that helps improve your website's visibility and ranking on search engine results pages (SERPs). By optimizing your website for relevant keywords and user intent, you increase the chances of attracting organic traffic from search engines. SEO can drive targeted, high-quality traffic to your site, improve brand visibility, boost credibility, and ultimately lead to higher conversion rates. Regardless of your business size or industry, SEO is essential for reaching your target audience online and staying competitive in the digital landscape.

How long does it take to rank on Google?
The time it takes to rank on Google varies depending on several factors, including the competitiveness of the keywords, the quality and relevance of your content, your website's authority, and your SEO efforts. Generally, it can take anywhere from a few weeks to several months to see significant improvements in your rankings.

What is the difference between on-page and technical SEO?

On-Page SEO
: On-page SEO refers to the optimization of individual web pages to improve their search engine rankings and attract organic traffic. This includes optimizing meta tags (title tags, meta descriptions), incorporating relevant keywords in content, ensuring proper URL structures, using header tags, optimizing images with alt tags, and creating valuable and user-friendly content. On-page SEO focuses on making your website content more accessible, relevant, and engaging for both users and search engines.

Technical SEO: Technical SEO involves optimizing the technical aspects of your website to improve its crawlability and indexation by search engines. It deals with website structure, page speed, mobile responsiveness, XML sitemaps, canonicalization, robots.txt, and other technical elements. Technical SEO ensures that search engine bots can efficiently crawl and understand your website, which helps improve its overall visibility and rankings.

What’s the difference between SEM and SEO?

SEO (Search Engine Optimization)
: SEO is a digital marketing strategy that focuses on improving a website's organic visibility on search engine results pages (SERPs). It involves optimizing various elements of a website, creating high-quality content, and earning backlinks to increase its ranking for relevant keywords. SEO drives organic (non-paid) traffic to a website.

SEM (Search Engine Marketing): SEM, on the other hand, is a broader term that includes both paid and organic strategies to increase a website's visibility on search engines. While SEO falls under the organic component of SEM, the paid aspect involves running paid search advertising campaigns, commonly known as pay-per-click (PPC) advertising. In PPC, advertisers bid on keywords, and their ads are displayed in the sponsored results section of search engines when users search for those keywords. Advertisers pay a fee only when someone clicks on their ad (hence, pay-per-click).